"roryaherne":1awe1nwe wrote: Is there anything to be said for the craft brewers hiring a sales/promo team between them? Economies of scale and all that.
Maybe they could set up some sort of trade organisation that looks after their interests, is a point of contact, lobbies on their behalf, attends tradeshows (esp bord bia ones abroad), etc. A small office and probably 2 staff would suffice at a price of say €10k per annum on average per brewer - is this too cost prohibitive?
At the very least they need to come together and form some sort of trade group between them IMO
Edit: Maybe they could organise their own 'group buys' of malt and hops too <!-- s:mrgreen: --><img src="{SMILIES_PATH}/icon_mrgreen.gif" alt="" title="Mr. Green" /><!-- s:mrgreen: -->[/quote:1awe1nwe]
There's a proven danger in that model .
Reference the Waterford and Kilkenny area beer bottling and packaging cooperative that killed the breweries around there in the 70's or 80's ( John will know )
But there is perhaps scope for something like what you're talking about in the industry .
I think we need about 10 more breweries first though .
Do breweries need to do more?
14 years 3 weeks ago #21
&quot;noby&quot;:296k17y6 wrote: Sometimes I wish this forum had a "thanks" button.[/quote:296k17y6]
+1[/quote:296k17y6]
Slightly off topic but if there is site development happening along those lines, can we add the ability to hover over a post title and get a 2 line preview a la other forums?
Also, can links in forums auto open in a new tab rather than taking you away from this site?
Do breweries need to do more?
14 years 3 weeks ago #22
Reference the Waterford and Kilkenny area beer bottling and packaging cooperative that killed the breweries around there in the 70's or 80's ( John will know )
.[/quote:z50k4wuf]
Not questioning your local knowledge but isn't that around the period that all small brewers and distillers went under in the UK & ROI? Or can this be attributed directly to said co-op?
Do breweries need to do more?
14 years 3 weeks ago #23
Reference the Waterford and Kilkenny area beer bottling and packaging cooperative that killed the breweries around there in the 70's or 80's ( John will know )
.[/quote:9otz4mgd]
Not questioning your local knowledge but isn't that around the period that all small brewers and distillers went under in the UK & ROI? Or can this be attributed directly to said co-op?[/quote:9otz4mgd]
I honestly don't know , but It was suggested that it made them a more direct target for direct takeover , as in the Co-op got bought , scuppering the breweries rather than each Brewery having to be bought . There was some discussion here on it before , but not sure where .
CDow , apologies if my directness offended you , but to be fair you are trying to tell other people how to conduct their business , and bandying about terms like " Shooting themselves in the foot " and accusing them of not doing enough .
And when some simple facts about the practicalities are presented to you , and offered as possible explanation as to why what you expected to happen didn't happen , for commercial reasons , you start to tell me I'm looking at things with a soft focus and romanticising .
Sorry bud , if you think I'm attacking you . I'm not . If you do have the capital available , and you obviously see a market , you should go for it .